Why you should avoid HostGator
Today I got a tweet from a user of WordPress SEO who had their site disabled by HostGator, without any prior notice. They said that while they had a cache plugin running, their caching wasn’t working,...
View ArticleWhy you should not use autocomplete
Today at Pubcon Matt Cutts of Google once again promoted the use of autocomplete-type, a new property for web forms that works in Chrome (and possibly other browsers, I haven’t checked). Google first...
View ArticleHow we built a Checkout Page we’re proud of
Our checkout page caught our attention, because it simply looked shit. There was no clarity, no images, not anything to make it look anything close to appealing. It was basically just a bunch of text....
View ArticleCheckout field validation tips and tricks
Our previous post discussed what we did to improve our checkout page. In this post I’ll share with you some of the technical work we did in that process and mostly: the libraries and techniques we...
View ArticleShould you test that?
Why testing is not always the right way to start optimizing your conversion. Learning more and more about Conversion Optimization, it appeared to me as though testing (A/B or multivariate) is the only...
View ArticleRSS feeds in the age of Panda and Penguin
When I started blogging, everyone used an RSS reader and your RSS feed was the way of getting your new content in front of people. The use of RSS has dwindled, at least for us because the readership...
View ArticleYoast is looking for a senior WordPress developer
We’re growing at Yoast, our plugins are doing extremely well and we’ve got lots more in the works. What’s becoming clear though is that we are in dire need of an addition to our team: we need a senior...
View ArticleDemystifying Viewing Patterns
Lately I’ve been intrigued by something called the ‘viewing pattern’ of people. This is a pattern in which people view, in this case, websites. There are really a lot of ideas about this out there....
View ArticleA major update to our Local SEO plugin
Today we’re releasing a major update to our Local SEO plugin, bringing it to version 1.2. This new version has functionality that quite a few of you requested, most important of them is a new store...
View ArticleAnalysing statistics just isn’t that easy
Having a solid statistical and scientific background, I often find myself frustrated by research and data-analysis in User Experience Metrics, Conversion Optimization and Google Analytics. In my...
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